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Blog header graphic with a vibrant purple-to-blue gradient background. Large white text reads, “FIZZ IS ON YOUR CAMPUS” with the subtitle, “Now What?” in italicized white text below. Several dark purple speech bubble icons are layered on the right side, representing online conversations and social media engagement. The Dr. Josie Ahlquist logo appears in the bottom left corner.

Fizz Is on Your Campus. Now What?

There’s a good chance your students are using an app you didn’t approve, don’t manage, and can’t control. Not YikYak. Not Redditt. Fizz. And if you work in higher education — student affairs, communications, campus police, judicial affairs, or social media — it’s probably already on your radar, your stress list, or both. I’ve been ...

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Decorative banner with an illustrated teal laptop on the left and bold red text reading "Welcoming New Students in 2026" with the subtitle "Rethinking Digital Engagement Through Orientation Season." Dr. Josie Ahlquist logo with the tagline "purpose-driven digital leadership" appears at the bottom. Cream background with scattered red, yellow, and gray circle accents.

Welcoming New Students in 2026: Rethinking Digital Engagement Through Orientation Season

By the time a new student arrives on campus for their in-person orientation program, they’ve usually been orienting themselves for months. For many students, some of their first orientation experiences happen online. It starts with an email or registration portal. On their own, they’ve followed your accounts, joined the official (or unofficial, IYKYK) class group, ...

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UNC Asheville: Digital Leadership

Resources from Digital Leadership Keynote and Professional Development Workshops with Dr. Josie Ahlquist Leading Online with Authenticity, Care, and Strategy Welcome, Bulldogs! Thank you for engaging in these recent professional development sessions focused on digital leadership, student engagement, and professional branding in higher education. As the ways we connect and build community continue to evolve, ...

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Are Association Marketing Teams in Higher Ed Falling Behind? Or is Everyone Just Guessing? Dr. Josie Ahlquist - The Engaged Association

Are Association Marketing Teams in Higher Ed Falling Behind — Or Is Everyone Just Guessing?

If you’ve ever thought, “Are we doing this right?” — you’re not alone. Many people working in marketing for higher education associations are asking the same question right now. The work feels more complicated than ever. There are more platforms to manage, more content to create, and more pressure to show results. At the same ...

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The April 24 Accessibility Deadline Is Here: What Higher Ed Needs to Do Now

Note: As of April 17, the DOJ has announced a one-year extension on the Title II enforcement. What this means: Most colleges and universities will now be required to be compliant by April 26, 2027. This update may offer some breathing room, but it should not be a reason to pause this work. It is ...

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30 Day Member Engagement Challenge. [Logo] Dr. Josie Ahlquist, Engaged Association

The 30-Day Member Engagement Challenge

If you work with an association, you know the feeling: engagement is something everyone wants more of, but building momentum can feel like a heavy lift.  New campaigns take time. Major initiatives require planning. And with limited staff and competing priorities, it’s easy for engagement efforts to stall.  But momentum doesn’t always come from big ...

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Rebekah Tilley

Assistant Vice President, University of Iowa Center for Advancement

Rebekah Tilley is the assistant vice president of communication and marketing for the University of Iowa Center for Advancement (UICA). In that role she supports fundraising and alumni engagement efforts for the university, including its CASE Gold winning Iowa Magazine, and serves UICA in a variety of strategic communication efforts.

Previously she was the director of strategic communication for the University of Iowa Tippie College of Business, and the director of communication for the University of Kentucky College of Law. She is a Kentucky native and a proud alum of the University of Kentucky.

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