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Chapter 7: Solving the Relationship Equation

Summary of Exercises

This chapter 7 exercise has three parts:
  • Brand Building
    Build a brand that is true to you.
  • My Brand Versus My Institution’s Brand
    Research and reflection to identify where there are gaps, disagreements, or harmony.
  • Your Meaningful Content
    Review the last 3 to 6 months of posts you’ve contributed on your most active platform. Look for themes, and note observations and opportunities you find.

Download this exercise below, either using Google Docs or PDF version.

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Next Steps

Now head to our book community, the Digital Leadership Network found at http://bit.ly/DigitalLeadershipNetwork, and find the chapter 7 topic, where you can share a few of your reflections, discoveries and actions on any of these exercises.

The Digital Leadership Network is a community of learners reading the book Digital Leadership in Higher Education.

Chapter Resources

This rewind of my path of technology adoption outlines major shifts in tech tools over the last 40-plus years. Use my timeline as a jumping-off point to reflect on your own relationship with technology.

Josie Ahlquist

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