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The Student Social Media Playbook
A webinar for anyone managing a student social media strategist or a student team.
Students are already shaping how colleges show up online. Filming the Reels. Covering the events. Catching trends before comms even sees them.
But too many of them are handed a login and a to-do list, and call it a strategy.
I’ll walk you through the five parts of a real student social media partnership in action: purpose, guardrails, creative trust, community, sustainability. Built for anyone managing a student strategist, one intern or a full team.
That includes the question most programs haven’t answered yet, where does student judgment end and AI start? You’ll get a first look at a new AI module, included with both the Student Social Media Academy and the Supervisor Toolkit.
Stick around: Two of you win a year, one Academy, one Toolkit!
Resources
Student and staff training:
- Student Social Media Academy (Self-Paced Course)
- Supervisor Toolkit: Student Social Media Academy (Supplement for Student Supervisors)
- Higher Ed Social Media Coaching (Support for those managing social media throughout campus)
Articles for student supervisors:
Students Are Supporting Social Media in Every Pocket of Campus.
From central marketing interns and student affairs teams to ambassadors, athletics, academic departments and student organizations, students are creating content on behalf of your institution.
The Academy meets them where they are, giving student creators a shared foundation for representing your campus thoughtfully, strategically and confidently, and allowing institutions to establish trust with their student employees through investing in their professional development.
Dr. Josie Ahlquist
Josie has two decades working in higher education, with the last eight years focused on educating, researching, and writing about building digital communities and the empowerment of digital leadership. Learn more about Josie’s experience and passion, as well as her research, consulting, speaking, publications, and much more!
