The companion to the Student Social Media Academy:
SA MarComm
Job Description Database

An Annual Research Study by Dr. Josie Ahlquist

How would you describe the state of your student affairs division’s marketing and communications? Is staff centralized or dispersed? Are strategies effective and consistently funded? In an annual benchmark study, Dr. Josie Ahlquist is discovering trends, challenges, and strengths in student affairs. 

One of the results of the study is this job description database, which will be updated on a rolling basis. All positions listed are included with permission. We’d love to include your job description too! 

Mid-Level Job Descriptions

Mid-level jobs require some level of experience. They are the next step after entry-level positions and are below senior-level positions. They may require some sort of management over entry-level or student employees.

Director-Level Job Descriptions

A Director typically manages a small group of people, and some may be managers. A higher level of experience is required. At this level, it’s “big-picture” as the role may entail strategic planning and goal setting.

Executive-Level Job Descriptions

The executive level is the c-suite of higher education. People in these positions are typically very established in the field. They make final decisions, carry out departmental goals, policies, and procedures, and most likely oversee a department including people and budget. 

How Josie Supports Student Affairs
Marketing and Communications


Keynote, Full Day and Multi-Day Facilitation: Customized sessions to educate your entire division, MarComm pros, executives and even students


Semester and Yearly Services: Specializing in student-centered communications and division-wide strategy.


Digital Community Building Cohort: A two-month higher ed group mastermind to advance social media strategy — from goal setting, tactics and analytics.

About Josie

Dr. Josie Ahlquist is a digital engagement and leadership speaker, consultant, and executive coach. She teaches organizations, executives, and education professionals how to humanize technology tools and prioritize building community online.

As a researcher and writer, Josie is extensively published and maintains an active blog and podcast, which have received accolades from EdTech Magazine, Inside Higher Ed and the Chronicle of Higher Education. Her book, Digital Leadership in Higher Education: Purposeful Social Media in a Connected World was listed as an Amazon #1 new release for college and university student life.

More from Dr. Josie

Digital Communities

Rebekah Tilley

Assistant Vice President, University of Iowa Center for Advancement

Rebekah Tilley is the assistant vice president of communication and marketing for the University of Iowa Center for Advancement (UICA). In that role she supports fundraising and alumni engagement efforts for the university, including its CASE Gold winning Iowa Magazine, and serves UICA in a variety of strategic communication efforts.

Previously she was the director of strategic communication for the University of Iowa Tippie College of Business, and the director of communication for the University of Kentucky College of Law. She is a Kentucky native and a proud alum of the University of Kentucky.

Connect with Rebekah

Spark your mission on social media

Sign up for the Digital Leadership Download

The newsletter that brings the latest in digital engagement and leadership right to your inbox

Unsubscribe anytime. Read our Privacy Policy.

Sign up for the Digital Leadership Download

The newsletter that brings the latest in digital engagement and leadership right to your inbox

Unsubscribe anytime. Read our Privacy Policy.