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Blue and pink graphic highlighting fifteen next-gen higher education women.

NextGen Higher Ed: 15 Women Shaping the Future of Marketing and Communications

A new generation of women is poised to lead the charge in the ever-evolving landscape of higher education marketing and communications. 

This post spotlights 15 remarkable women who are the next wave of higher ed marketing and communications leaders. Prepare to be empowered, informed, and inspired.

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Chapman University’s Transformative Social Media Strategy in Residence Life

This post serves as a case study, exploring how social media strategies can be tailored and optimized to meet the unique needs of residence life, and showcasing the tangible impact on community engagement and program success.

Within this case study, we look at how Tim Alexander, a previous Digital Community Cohort participant and Resident Director at Chapman University, utilized DigiCohort tools to grow Chapman’s residence life community both online and in-person.

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12 Days of Goodness by Doctor Josie Ahlquist.

12 Days of Goodness from 2023

As we begin to wrap up 2023, I’m counting down twelve days by celebrating and recognizing inspiring individuals and impactful projects that made this year so special.

Join me on the journey of gratitude with 12 Days of Goodness.

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Light blue graphic that reads, "Supporting students who run campus social." Several geometric shapes are on each corner.

Supporting Students Who Run Campus Social

Student social media managers play a crucial role in shaping their educational institution’s online presence and brand image. So – you have some budget and can hire a student to help run the social media accounts for your institution and/or department. What’s next? 

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National Hispanic Heritage Month. Hispanic and Latino leaders transforming higher education.

Hispanic and Latino Leaders Transforming Higher Education

In celebration of Hispanic Heritage month, I’m taking the next month to honor Hispanic and Latino leader accomplishments, share their stories, and explore their impact on their institutions and communities. I’ll be uplifting professionals on and off campus, at all levels.

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Is time up for TikTok in higher education? Here's how to develop a contingency plan, by Josie Ahlquist

Is Time Up For TikTok in Higher Education? 

At the time of writing, more than two dozen states have banned TikTok on government-issued devices and many colleges. As a business or organization that uses TikTok for marketing or communication purposes, it’s important to develop a contingency plan in case of a potential ban.

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