Ease your student supervision speed bumps.

Lesley D’Souza // Secret Sauce of Storytelling, Higher Ed in Canada, #RyersonSA & Empathic Assessment

What are the core components of a compelling story? What examples in student affairs can we look to for engaging storytelling practices using data and assessment? Look no further than Lesley D’Souza and Ryerson Student Affairs in Toronto, Canada. This self-proclaimed assessment nerd has built a division-wide assessment cycle at Ryerson that fuels the Storytelling team she managers found at RyersonSA.com and #RyersonSA. Lesley shares the ingredients to a good story, which features students, emotions, and data – composed to build community, recruit higher quality students/staff/faculty and even advocate for more resources from campus decision makers. We also talk about the Twitter chat #SAcdn that Lesley manages, which aims to build a functional networked community of Canadian student affairs professionals.

Subscribe on iTunes, Stitcher, SoundCloudGoogle Play!

Josie & The Podcast is proudly sponsored by:


*Podcast listeners get a discount! – CLICK HERE to start building your app that automatically includes the coupon code.

Notes from this Episode

ACPA – College Student Affairs International 

Laura Pasquini

NDSS Engaging the Digital Generation Book


Baily Parnell

Ryerson University Student Affairs

Pepperplate App

Heather Lane Vetere – Vice Provost, Students at Ryerson

Chantal Joy, Director of Advising & Student Academic Support at Humber College

Carney Strange, Professor – Emeritus in BGSU Higher Ed & Student Affairs

CACUSS – (Association representing and serving those individuals who work in Canadian post-secondary institutions in student affairs and services.)



Mark Solomon, Director, Student Life at Seneca College

Glen Weppler, Director of Housing at the University of Waterloo

Gavin Henning, Higher Education Faculty at New England College


Adam Kuhn, Director, Student & Campus Community Development at University of Toronto

SA Relay Podcast

#SARyerson Blog
ACPA Commission for Assessment & Evaluation

John Austin – Executive Director of Student Affairs, Ryerson University

SAAL – student affairs assessment leaders

More about Lesley

Lesley is the Manager of Student Affairs Storytelling in the department of Student Affairs at Ryerson University. She is a student affairs assessment nerd that specializes in storytelling with data and frequently speaks on topics including data storytelling, building empathy, women in leadership, and student transition. At Ryerson, she is responsible for division-wide assessment and works with the Student Affairs Storytelling team to apply design-thinking to higher education practice, and to transform good data into compelling stories. She has an MA in College Student Personnel from Bowling Green State University.

She’s a mom of two boys and an avid gardener, tea drinker, writer, musician and random fact junkie. Ask her anything! She hopes to write a book someday, get a Ph.D. and inspire others.

Connect with Lesley 

Instagram: https://www.instagram.com/lesley.dsouza/

LinkedIn: https://www.linkedin.com/in/lesleydsouza/

Twitter: https://twitter.com/Lesley_DSouza

Website: https://lesleydsouza.com/

Ryerson:  www.ryersonstudentaffairs.com

About Josie and The Podcast

In each episode, Dr. Josie Ahlquist – digital leadership author, researcher, and speaker – connects tech and leadership in education. This podcast will bring you leaders on-campus and online. From Senior Vice Presidents on Snapchat, YouTubers receiving billions of views and new media professionals. All through the lens of social media and leadership.  Josie hopes you will not only learn from these digital leaders but also laugh as we all explore how to be our best selves online and off.

Thanks for listening! Please subscribe to receive the latest episodes, share widely and let me know you’d checked it out! Tweet me @josieahlquist – I would love to hear from you!

Digital hugs, loves, and waves!

Catch past episodes here: www.josieahlquist.com/podcast

Subscribe on iTunes, Stitcher, SoundCloudGoogle Play!

Share Josie & the Podcast!

More Episodes

Josie and the Podcast shorty episode banner. This is 43.

This is 43 — Josie’s Version.

From life and career changes and living out our shared humanity to advances in tech and research on a new generation, it’s been so great to connect with all of you during season 6!
Join me for the season finale as we do a bit of reflection, and I answer some listener questions.

Listen Now »
Jill Creighton podcast episode banner

Being a Traveler Not a Tourist with Jill Creighton

If you ask Dr. Jill Creighton where her favorite place in the world is, she’ll tell you it’s the place she hasn’t been to yet.

A world traveler with a passion for education, Jill leads global engagement for higher education. In this episode, she chats about her travel philosophy, study abroad observations, and her podcast —sharing the stories behind student affairs programs.

Listen Now »
Josie Ahqluist, Little Giants: The Big World of Gen Alpha

Little Giants: The Big World of Gen Alpha

Meet Gen Alpha: the tech-savvy kids born between 2010 & 2025! In this episode, we explore their unique perspective on higher ed with researchers, parents — AJ Lopez, Meghan Grace, and Amber Williams, and even a Gen Alpha herself — Ava Christopher.

This is a must-listen for colleges and universities wondering how to begin exploring this new generation.

Listen Now »

Subscribe to my newsletter

For the latest on digital engagement and leadership and everywhere they intersect.

Rebekah Tilley

Assistant Vice President, University of Iowa Center for Advancement

Rebekah Tilley is the assistant vice president of communication and marketing for the University of Iowa Center for Advancement (UICA). In that role she supports fundraising and alumni engagement efforts for the university, including its CASE Gold winning Iowa Magazine, and serves UICA in a variety of strategic communication efforts.

Previously she was the director of strategic communication for the University of Iowa Tippie College of Business, and the director of communication for the University of Kentucky College of Law. She is a Kentucky native and a proud alum of the University of Kentucky.

Connect with Rebekah

Spark your mission on social media

Sign up for the Digital Leadership Download

The newsletter that brings the latest in digital engagement and leadership right to your inbox

Unsubscribe anytime. Read our Privacy Policy.

Sign up for the Digital Leadership Download

The newsletter that brings the latest in digital engagement and leadership right to your inbox

Unsubscribe anytime. Read our Privacy Policy.